For client Pirelli, Mataeria Managed the production of this unique event on the subject of beauty.

What is beauty? And how has it been shown in the most famous calendar in the world over the years? And again: is beauty the truth? These are some of the questions we tried to answer during the panel Pirelli Calendar Presents: Peter Lindbergh On Beauty, an event organized by Pirelli during New York Fashion Week at the Cipriani Wall Street restaurant in honour of this year’s edition of The Cal™, shot by Peter Lindbergh (for the third time: the only photographer to have reached this milestone) and starring 15 actresses: Kate Winslet, Penelope Cruz, Nicole Kidman, Jessica Chastain, Uma Thurman, Helen Mirren, Robin Wright, Lupita Nyong’o, Alicia Vikander, Julianne Moore, Rooney Mara, Charlotte Rampling, Zhang Ziyi, Lea Seydoux as well as Anastasia Ignatova, Professor at the University of Moscow.

Preceded and followed by cocktails with models including Karolina Kurkova, Doutzen Kroes, Isabeli Fontana, fashionistas like Bee Shaffer and photographers such as Francesco Carozzini, the panel was moderated by Vanity Fair’s very own Derek Blasberg, a true celebrity New Yorker, and was brought to life by the presence of Peter Lindbergh, Jessica Chastain, one of the stars of The Cal™ 2017, writer and public figure Fran Lebowitz (given the month of May in the 2016 Calendar by Annie Leibovitz dedicated to successful women and not necessarily models) and photojournalist Steve McCurry who recalled his experience behind the camera for The Cal™ 2013: “I remember that at the time the models chosen were women who, as well as being beautiful, were also involved in social work. During the press conference everyone spoke about their humanitarian efforts. Even then, Pirelli was already searching for a different kind of beauty, more honest, not just superficial.”